Following the launch of the new website, White Mausu released a boxset containing six jars exclusively available on the site.
The packaging design by Revert reincorporated the fluid wave-like forms seen throughout the brands identity and we were enlisted once again to interpret this though the photography campaign. The box design pays respect to both their Irish and Asian influences – using the spiral design synonymous with Japanese design, specifically zen gardens and the Celtic rock carvings found in Newgrange, Ireland. With this concept we used sand, tiny rakes and a steady hand to continue these spirals to subtly fill the frame, and also created stop motion and stills with an emphasis on movement.
This project was selected for the 100 Archive 2020
Prop Making & Production